Swimmers, it’s your time to Shine: Introducing Speedo Shine

We’re excited to introduce you to Speedo Shine, the world’s first activity, swim, and sleep tracker that was designed with swimmers in mind. Speedo Shine will launch in retail exclusively at Apple stores worldwide and will be available online at misfit.com and SpeedoUSA.com, speedostore.co.uk, speedostore.de, speedostore.com and speedostoreeu.com.

Speedo Shine gives you a gorgeous wearable that lets you enjoy your swim workout and forget about counting laps.  Like the original Misfit Shine, Speedo Shine is waterproof to 50 meters, but we worked with Speedo to bring you extremely accurate lap counting just for Speedo Shine. And it works for all stroke types! 

Speedo Shine is made out of durable and beautiful aircraft-grade aluminum and is offered in new light silver color, Pure.  Extremely thin and comfortable, the device is meant to be worn both in and out of the water, and also tracks walking, running, cycling, and light and deep sleep. Since it never requires charging, Speedo Shine makes activity, sleep, and swim tracking a seamless experience.

Speedo Shine syncs with the Misfit app for iOS and Android and displays laps and swim distance, along with calories burned and points earned. The device will soon also work with Speedo’s personalized swim tracking app, Speedo Fit.

Speedo Shine is endorsed by elite Speedo athlete, fitness ambassador, and Olympic Gold Medalist Missy Franklin. “One of the most difficult parts of swimming for fitness is keeping track of laps and the Speedo Shine eliminates that challenge,” said Franklin. “With the Speedo Shine, you can focus on getting the most out of your water workout and it’s also a great looking accessory to wear.” We heart Missy!

So you’ve got some questions…we’ve got answers!

How is this product different?
Here are a few things that set this product apart:

  • It’s waterproof to 50 meters
  • Extremely accurate lap counting
  • It’s the thinnest product of its kind—just 8.6 millimeters, and 3.3 millimeters at its edge
  • Tracks more than just swimming—also tracks walking, running, cycling, and more
  • Tracks light and deep sleep automatically
  • It’s meant to be worn both in and out of the water—functional AND beautiful
  • It’s modular and works with different accessories, including a sport band, clip, leather bands (not recommended for use in water), mesh metal bands, and more
  • Backed by Speedo, the world leader in swim and swim apparel

 A new color?
Yes, we’re offering Speedo Shine a brand new color called Pure.  This is a light silver that is actually a clear anodized aluminum. Every Speedo Shine is etched with the Speedo logo on the back.

You said this was sleekest/thinnest product of its kind.  What does that mean?
Speedo Shine is just 3.3 millimeters at its edge.

Where can I get it?
Speedo Shine will be available globally on September 1.  It will launch in retail exclusively at Apple stores worldwide and will be available online at misfit.com and SpeedoUSA.com, speedostore.co.uk, speedostore.de, speedostore.com and speedostoreeu.com.

How does it work?
Speedo Shine uses a 3-axis accelerometer that gathers data on movement in three directions a certain number of times per second.  Proprietary algorithms, developed by Speedo and Misfit together, take this data and turn it into the information you see on the Misfit app.

What’s an Action Clip?
An Action Clip is a new Shine accessory that will be included with every Speedo Shine.  Use the Action Clip to hold your Shine securely in place—great for vigorous or extreme activity.